Latinos and Hispanics look to Airbnb when traveling

Latinos and Hispanics are significant drivers of travel in the U.S., and more than half say they look to book short-term rentals when they’re on the road. 

Latin and Hispanic travelers are on track to increase their leisure trips by 10%, and spend $180 more per trip compared to the last 12 months, Airbnb reported in a recent blog post

Of those travelers, 54% consider Airbnb or short-term rentals when traveling. Analyzing app users, Airbnb found a 32% rise in U.S. guests choosing Spanish as the primary language for booking in 2023.

Part of the reason for the popularity among Latinos and Hispanics looks to be family bonds, with 61% giving "visiting family" as their reason for traveling. What’s more, 74% report traveling with extended family, 9% more than non-Latin and non-Hispanic travelers. 

Top destinations for Latin and Hispanic travelers include Las Vegas, Nevada, coming in at number one, as well as Myrtle Beach, South Carolina, Austin, Texas, and Phoenix, Arizona. 

“Listening to the needs of our community and continuing to innovate is crucial for us as we grow and earn more trust from our guests, including those within the vibrant Latin and Hispanic Community,” Dave Stephenson, Chief Business Officer at Airbnb, said in the post. 

Below, please find Property Guard's weekly short term rental regulation round-up, highlighting state and local news regarding short term rental regulations to regulate (or prohibit) Airbnbs and other STRs. If you want a comprehensive data solution on STR regulations in all 20,000 state and local jurisdictions, contact us here.


New and Proposed Regulations:

  • Key Biscayne, Florida: Long-standing regulations on short-term rentals will start to be enforced in September after an increase in complaints to city officials. (link
  • Monterey, California: New vacation rental regulations for inland parts of unincorporated Monterey County will kick into gear on Oct. 14, but the county’s Coastal Zone regulations still need to be certified by the California Coastal Commission. (link
  • Stanton, California: City commissioners are considering a ban on short-term rentals and bed and breakfasts in residential and mixed-use overlay zones. (link)
  • Hamilton, Ohio: City officials plan to beef up short-term rental regulation, but won’t go so far as to ban vacation rentals. (link
  • Del Mar, California: A new short-term rental ordinance caps the number of STRs in the popular beachside destination at 129. (link)
  • Baldwin, Alabama: An amended set of short-term rental regulations would require current holders of STR certificates to reapply at the end of the year. (link

Other Noteworthy News:

  • Climate tax: Greece is imposing a new “climate crisis tax” on hotel stays and short-term rentals that will impact travelers visiting from April to October. (link)
  • Window into the past: A San Francisco Airbnb offers a look into Kamala Harris’s past through a stay in a modest one-bedroom condo once owned by the vice president. (link)

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